Customer-centric Info-Tech Strategies

Customer-centric Info-Tech Strategies

Discussion: How to write good survey and poll questions?

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If you take the time to write good survey questions, you’ll be well on your way to getting the reliable responses you need to reach your goals.

The first choice you have to make is the type of question to use. We offer both open-ended questions that ask respondents to add personal comments, as well as closed-ended questions that give respondents a fixed set of options to choose from. These closed-ended response choices can be simple yes/no options, multiple-choice options, Likert rating scales, and more.

But the decisions don’t end there! You’ll also have to decide how to ask your questions. To help you write a top-notch questionnaire, we’ll cover:

  • Writing great survey questions using neutral answer options
  • Coming up with a balanced set of answer options
  • How to avoid asking for two things at once
  • Creating good survey questions that are closed-ended
  • Writing a survey that uses a diverse set of questions
  • How to ensure you’re sending a good survey
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